Phone: (719) 337-1432 E-mail: don@fadely.com |
| Delight's Spanish Lustral | |||||||||
| Antonio M. Delight was a "Hairdresser" in Lawrence Massachusetts from 1855 until around 1858. By 1870 he was listed as a Barber in McLean, Ill. It is not known if he ever marketed the Spanish Lustral on his own or if he just applied it to his customers. At any rate the Spanish Lustral which was being sold in embossed bottles was marketed by John C. Wadleigh of the same city. Wadleigh claimed that he had brought the recipe from Andalusia Spain. I think It's more likely that Delight sold the recipe to Wadleigh, or he might have been in business with Wadleigh. Camm's Spanish Lustral was on the market about 10 years prior to Delight and Wadleigh entering the business. It is likely that Wadleigh had heard of the product and decided to use the name. J. C. Wadleigh was first listed as a "Druggist" in 1854. His primary business address was on Newbury Street. Other occupational listings included: "Physician" in 1855, "Apothecary" in 57, "Apothecaries and Dealers in Jewelry and Fancy Goods" in 1859, and his final listing was as a "Millinery" in 1861. Wadleigh had various partners over the years, including Aaron Ordway in 1855. In 1860, James M. Henry & Son's of Waterbury, Vt. were advertising it as one of the products which they were General Agents for. I'm not sure if Wadleigh was still the Proprietor by then. The product was still listed for sale in the 1896 Morrison & Plummer catalog. I saw one of these that had a label. It said: "Delight's Spanish Lustral - To insure the growth and beauty of the hair. J. C. Wadleigh. No 1 Appleton Block, Lawrence, Mass. To Ladies and Gentlemen . . . For Baldness . . . For Dandruff . . . Preventing Baldness . . . Health of the Scalp . . ." View ads: 1856 Independent
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